ShopperTrak - RapidBlue

Helsinki-based RapidBlue Solutions Oy, a leading European provider of retail data and analytics, has been acquired by ShopperTrak, the world’s largest counter and analyzer of retail foot traffic, headquartered in Chicago, Illinois.

The acquisition of RapidBlue will provide ShopperTrak with an expanded insight into consumer shopping behavior, as well as the tools to analyze the effectinvess of marketing and merchandising.

"Corum’s team and process were critical in achieving this outcome. In particular in helping navigate the complications in a cross-continental acquisition."
- Gavin Weigh, 
RapidBlue
Seller:
RapidBlue
Finland
Buyer:
ShopperTrak
United States
Closed:
June 2013

quotesWe engaged Corum to obtain liquidity for some of our shareholders. With their assistance we were able to accomplish this objective and the preparation work helped us to eventually secure a significant investment from the venture capital community…we are happy with the outcome.quotes

Charles Plant
Synamics Inc.