ShopperTrak - RapidBlue

Helsinki-based RapidBlue Solutions Oy, a leading European provider of retail data and analytics, has been acquired by ShopperTrak, the world’s largest counter and analyzer of retail foot traffic, headquartered in Chicago, Illinois.

The acquisition of RapidBlue will provide ShopperTrak with an expanded insight into consumer shopping behavior, as well as the tools to analyze the effectinvess of marketing and merchandising.

"Corum’s team and process were critical in achieving this outcome. In particular in helping navigate the complications in a cross-continental acquisition."
- Gavin Weigh, 
RapidBlue
Seller:
RapidBlue
Finland
Buyer:
ShopperTrak
United States
Closed:
June 2013

quotesWe knew we needed to have professional representation to put together the right deal with the right partner. Our decision to go with Corum was definitely the right choice. quotes

Ronald Ferguson
Mainstar Software