Mobile 2012 - Trend and directions

  • Increasing mobile upload/download speeds around the world combined with the cloud will create mobile game changers in 2012.
  • Look for mobile payments to replace debit and credit card transactions. Higher levels of security and convenience will make mobile transactions the vehicle of choice.
  • Accompanying mobile payments will be mobile commerce driven by context, location based and quick response bar code applications all enhancing commerce of the go.
  • With much of Asia upgrading from 2G to 3G, many of the 2 billion mobile subscribers will be looking for new devices to take advantage of new applications.
  • Adobes departure from flash will make HTML5 the dominant language for mobile apps.
  • Googles Android platform will continue to dominate gaining market share at the expense of Apple and RIM.
  • Mobile will be the new norm in 2012 and opportunities will abound for innovative and agile companies around the world.
Posted by , Regional Director on 30 January 2012
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