Guerilla Marketing - Free/Low Cost Video (Resellers)

Videos are especially attractive for complicated, high-end products, since they can substitute for a costly, in-person sales call.  In fact, a well-done video can often be more effective for complex products than a sales representative using a traditional demo because you can take the prospect into a live installation and let them hear the users praises of the system.

Posted by , Director on 13 December 2010
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