Consumer applications are those which are sold to general public, through any one of a number of direct or indirect channels including retail outlets, Internet or mail order. Two of the main types of consumer applications are digital content and games.
Areas of focus include:
One thing we noticed was that when we hired Corum to represent us, the buyers took us a lot more seriously. They knew that if they didn’t buy us, someone else would, and that’s a big deal in creating an urgency for them to act.