Software M&A Blog
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PatSultan
Director, Operations
The Google acquisition of Picnik is a huge gust of wind in all of our sails..
First, we have a concrete example of the talent pool created by our local juggernauts –Microsoft, in this case, but other companies are drawing on expertise developed at Amazon, Concur, and others. [Click on title to read more.]
Posted by NatBurgess, President on 11 March 2010
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Earnouts: Building a fair and agreeable structure
Earnouts are a common element of a creative deal structure, especially where there is a value gap between the buyer’s best offer and the seller’s valuation expectation. During the economic downturn we have experienced over the last 18 months, structured transactions including earnouts have become more common. [Click on title to read more.]
Posted by WardCarter, Chairman on 08 March 2010
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Guerilla Marketing - Before you begin...
Bruce Milne wrote many years ago in "Software Company Guerilla Marketing", that before you can begin your marketing campaign, you must first define your target customers, channels of distribution, and competition as narrowly and concisely as possible. Remember, you have limited resources. His advice continues below, as true today as it was then...
Posted by PatSultan, Director, Operations on 05 March 2010
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Guerilla Marketing for Software Companies - Oldies but Goodies
Over 2 decades ago, Corum's founder, Bruce Milne, wrote "Software Company Guerilla Marketing: How to Succeed in the Software Wars with a Carefully Targeted, Low/No Budget Marketing and Sales Campaign." These are hands-on, practical ways to get the biggest bang for your sales buck. [Click on title to read more.]
Posted by PatSultan, Director, Operations on 01 March 2010
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An Insight from Kurt Vonnegut
"True terror..." [Click on title to read more.]
Posted by WilliamMontgomery, Senior Vice President on 26 February 2010
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How can I value my company?
Recently I was asked by a CEO how they could value their early-stage technology business. The company was looking to close its first round of institutional investment and needed to settle on a price of the deal. [Click on title to read more.]
Posted by JohnMelotte, Regional Director on 22 February 2010
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Faster Clouds
Posted by DouganMilne, Research Analyst on 19 February 2010
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My recent trip back from London (a real story)
It started at 4:45pm UK time when my last meeting ended on Wednesday and I headed off to the London City airport for my flight taking off in a little over two hours. 45 minutes later as I got out of my cab at the LYC airport, I got a text message saying my 19:05 was cancelled :-( [Click on title to read more.]
Posted by MiroParizek, Managing Director on 12 February 2010
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Mobile land grab
Over the last number of months I have been increasingly excited about the uptake in the smartphone market. I usually look to my early-20’s / late-teen's kids to see what they and their friends are doing. [Click on title to read more.]
Posted by BruceLazenby, Regional Director on 11 February 2010
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East coast vs. West coast
I’m just back from the 16th annual Genesys partners' dinner in Manhattan, where I met with many of the leading financial sponsors in the New York area. [Click on title to read more.]
Posted by NatBurgess, President on 05 February 2010
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